Baby Essentials for Everyday Parenting

Thoughtfully designed baby feeding and weaning products, nursery essentials & babyproofing solutions

Shop Baby Essentials

Trusted by 10,000+ parents

Feeding and Weaning

Discover practical baby feeding products designed to make mealtimes easier and less messy.

Babyproofing

Smart babyproofing solutions to help you create a safer home as your little one grows.

For The Nursery

Explore safe, functional nursery essentials created for comfort, fun, and peace of mind.

The Ewe and Me baby play mat: a soft, supportive tummy time and nursery essential designed for comfort, development & style.

Includes x4 Detachable Sensory Toys

Keep your baby entertained with 4 hanging sensory toys, designed to engage sight, sound, and touch.

Stylish Wooden Frame With Modern Sheep Design

Easy Assembly & crafted with a natural wooden arch and a plush “Ewe & Me” sheep-themed playmat

Stimulate your baby’s senses and motor skills with the BooBoo Play Mats Baby Gym

Super soft play mat

The padded mat is made with ultra-soft, baby-safe materials ideal for tummy time or lying on their back

Trusted by Over 1 Million Parents for Baby Essentials

At BooBoo, we’ve spent over 10 years specialising in baby and nursery products designed to make parenting safer, simpler, and more comfortable. As parents and baby-product specialists, we focus on quality, practicality, and thoughtful design - creating products we’d confidently use for our own families. Trusted by thousands of parents, BooBoo is here to support you through every stage of your little one’s journey.

About us

Love The BooBoo Baby Food Maker

Absolutely love this food maker. Steams and blends perfectly, making homemade baby food so quick and easy.

★ ★ ★ ★ ★

Davina K

Verified

5 Star Wipe Warmer

Brilliant quality and does the job perfectly. One of those baby essentials you don’t realise you need until you have it.

★ ★ ★ ★ ★

Aliza

Verified

Fully Recommend

Brilliant little food processor. Saves so much time and makes smooth purées every time.

★ ★ ★ ★ ★

Sarah M

Verified

Goodbye Cold Wipes

Really happy with these cupboard locks. Very secure, completely stopped my little one from getting into the cabinets.

★ ★ ★ ★ ★

Mehul

Verified

Fantastic baby seat

Fantastic baby seat—really sturdy, comfortable, and supportive. My baby sits happily in it, and I feel confident knowing they’re safe and well supported

★ ★ ★ ★ ★

John D.

Verified